A new alignment technology developed using eye-tracking research, high-MOI mallet designs, and a striking white finish distinguish the new Scottsdale TEC putter line, PING CEO &…
A new alignment technology developed using eye-tracking research, high-MOI mallet designs, and a striking white finish distinguish the new Scottsdale TEC putter line, PING CEO & President John K. Solheim announced today.
The Scottsdale TEC Ally Blue Onset, Ketsch Onset, Hayden, Ally Blue H and Ketsch 4 are available for pre-order at PING authourised retailers around the world beginning today. The RRP for each putter is £375.
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“The new Scottsdale TEC putters represent an exciting new opportunity for golfers to improve their putting,” said Solheim. “The use of eye-tracking research has given us some great insights into the best ways to help golfers improve their focus and sink more putts. We’ve also chosen to make this line exclusively mallets to better serve the growing market for these types of designs while continuing to offer stroke-type fitting through optimal CG placement. All the Scottsdale TEC models are designed with proven PING performance, including high MOIs and a fantastic feel. We’re seeing some nice Tour adoption as well as we come into the key season.”
Eye Q Alignment Technology
The Scottsdale TEC (Tour Elevated Concepts) putters were developed using eye‑tracking research rooted in a visual performance philosophy known as Quiet Eye — how golfers visually engage with the putter before the stroke. In putting, Quiet Eye describes the duration of a player’s final gaze fixation on the ball, with longer durations consistently linked to higher skill and better performance. PING engineers tested multiple alignment prototypes while golfers wore Tobii eye‑tracking glasses. This enabled precise measurement of where, how long, and how consistently players focused their attention. The data revealed that certain alignment designs better stabilised gaze and extended Quiet Eye duration, directly leading to stronger visual control and improved putting performance.
The details
This new alignment technology, called Eye Q, provides a distinct focal point on the top rail of Scottsdale TEC putters. By combining a focal point with a long alignment line, the design helps naturally quiet the player’s eyes before the stroke, making it easier to center and maintain a stable gaze at the critical moment. This visual stability is key to enhancing the Quiet Eye period.
“Our researchers and scientists look for inspiration outside of golf,” said Solheim. “Quiet Eye has been used extensively in other sports requiring precise movements to help athletes improve focus just before action. Whether it’s shooting a free throw in basketball or serving a tennis ball, many top athletes train using this technique. With the Scottsdale TEC line and Eye Q Technology, we’re providing golfers with an immediate solution to improve their putting.”
Onset Models
The Scottsdale TEC Ally Blue and Ketsch models are engineered with an onset shaft position, which places the shaft near the center line of the putter head, behind the top rail and ahead of the CG to provide golfers with a full-face view of the ball at address. The response to the onset models on the professional tours has been very favourable, with several players putting one in play, including Tony Finau, who has seen significant improvement in his PGA Tour putting stats.